Our Story
Our Opticians
Here at Ulla Eyewear, our staff is more than just a team of salespeople. We are friendly, knowledgeable, well-trained opticians and expert eyewear stylists whose only objectives are to help guide you through our store of interesting and beautifully crafted frames, to choose lenses that best suit your prescription and lifestyle needs and to ensure you feel confident as you get out there to live your best life!
Brittany Graber
President and Owner, ABOC
Life outside of Ulla: I like to paint, run with my dog, cook and spend time with family and friends.
Why you enjoy your job: Running a business is extremely rewarding. I get to work with a wonderful team of people, meet great customers and pick-out fabulous frames for the store. We are there throughout the entire eyeglass experience making sure everyone walks out happy, looking great, and seeing their best. Helping others is really important to us.
Love for other local businesses: Muramoto, Willy Street Co-op, Twigs, Madison Chocolate Co. and the list goes on….
Margot
Sales Manager, ABOC
Life outside of Ulla: Outside of work I love spending time with family and wild Aussie pup Kingston. You can find mesitting around a fire or the lake, playing music and enjoying the company of those I love most. I am always working on a variety of craft and home projects.
Why you enjoy your job:For me the best part of Ulla Eyewear is YOU! I love helping my clients find something new and fun. I always want to push you a bit- move outside your comfort zone into a look that makes you feel confident and unique. Stop in and see me, I want to meet you!
Love for other local businesses: As a Madison native I have grown up on a steady diet of local goodness! I frequent Brittingham Boats, RED Sushi, Table Wine and Buraka! Supporting local businesses is extremely important to me so I’m always on the hunt for something new.
Amy
Store Manager, ABOC
Life outside of Ulla: Reading, karaoke, dancing, and watching cheesy horror films on Netflix.
Why you enjoy your job: I love making sure every customer walks out looking fabulous with great vision in their new glasses.
Love for other local businesses: Cornblooms for amazing comfy shoes, Natspil for great food and music, local consignment shops where you can find one-of-a-kind pieces of clothing or furniture.
Alia
Lead Optician & Expert Eyewear Stylist
Life outside of Ulla: My favorite pastime outside of work is baking. I bake mostly layer cakes and enjoy experimenting with uncommon flavors. When the weather is nice I love to go on bike rides or rent kayaks or paddleboards.
Why you enjoy your job: The best thing about this job is the people I work with. Coming from corporate retail, where there was constant staff turnover, to a small local business has been a refreshing change for me. Everyone who works in the store brings a unique personality to the team and is so knowledgeable about what we do.
Love for other local businesses: As a baker, I have a special appreciation for sweet treats and frequent both Batch Bakehouse and Greenbush Bakery. I live near the capitol square and like to walk to nearby restaurants such as Merchant, Nattspil, and countless other locally owned establishments.
Eli
Administrative Coordinator
Grace
Optician & Expert Eyewear Stylist
