Bevel

Founded in 1999 by industry outsiders, Bevel has pushed the luxury eyewear envelope since its inception.  Created with an eye for individualism, its president describes the brand as both “wearable and flattering,” and cites inspiration from vibrant makeup palettes.  He describes how in lacking formal training themselves, he and his co-founder sought partnerships with industry leaders from the start:  “Working with Japanese artisanal craftsmen has infused in us an admiration of the quest for perfection in engineering and innovative technical design.”  As is demonstrated in both its history and its frame lineup, Bevel is a norm-disrupting brand for anyone seeking sophistication, sturdiness, and individualism, and will serve anyone from the eyewear aficionado to someone looking for their first-ever frames.